Unapologetic is the seventh studio album by Barbadian recording artist Rihanna, released on November 19, 2012, by Def Jam Recordings. It was recorded between June and November 2012, during promotion of her sixth studio album, Talk That Talk (2011). As executive producer, Rihanna enlisted previous collaborators The-Dream, David Guetta, Chase & Status, and StarGate to work alongside new collaborators such as Parker Ighile,Mike Will Made-It and Labrinth. Its music incorporates pop, EDM, and dubstep styles, much in the vein of previous albums Talk That Talk and Rated R (2009). It features guest vocals from Chris Brown, Eminem, Future, and Mikky Ekko.
Upon its release, Unapologetic received mixed reviews from music critics. Some critics found its music interesting, while others criticized its lyrical content and rushed nature. The album debuted at number one on the US Billboard 200 with first-week sales of 238,000 copies, becoming Rihanna's first number one album on the chart and best-selling debut week of her career. The album also became Rihanna's third, fourth and fifth consecutive number one album in the United Kingdom, Norway and Switzerland, respectively. As of May 2013, Unapologetic has sold approximately three million copies worldwide.
"Diamonds" was released as the album's lead single on September 27, 2012. It peaked at number one on the US Billboard Hot 100, and additionally topped the charts in eighteen other countries worldwide. The album's second international single "Stay" (featuring Mikky Ekko) has reached the top five in twenty-four countries including number three on the Billboard Hot 100. "Pour It Up" was solicited to urban radio as the album's third single in the United States and reached a peak of 19 in the US. Prior to its release, Rihanna promoted the album with the "777 Tour" which consisted of a seven-date promotional tour in which Rihanna performed seven concerts each in a different city in North America and Europe in seven days. To further promote Unapologetic, Rihanna embarked on her fourth worldwide tour entitled the Diamonds World Tour (2013).